For a small direct-to-consumer honey producer, organic search position is a proxy for revenue: nobody scrolls to page two. This staircase represents Google's search results for a keyword like "raw honey UK" — six honey jars competing for six positions, each on a step whose height reflects its combined SEO score. Glowing particles flow from the search bar down to each jar, sized roughly to the click-through rate (CTR) that real-world studies associate with that rank.
Industry CTR studies consistently show position 1 capturing roughly 25–35% of clicks on a search results page, position 5 closer to 7–10%, and anything past position 10 falling below 1% — which is why "page one" is the real prize in D2C honey SEO.
A 3D staircase of search-result positions where a honey brand's jar climbs or falls based on on-page optimisation, backlink authority, local SEO and content freshness, while particle streams show how organic traffic concentrates on the top ranks.
Search ranking is the product of several weighted signals, not one trick. The simulation blends four real SEO levers into a single score, re-sorts six competing honey brands live, and ties each rank to an industry-typical click-through rate.
Move the on-page, backlink, local SEO and content sliders and toggle mobile page speed to see your jar's step change. Watch the estimated CTR and monthly visitor count update as your rank improves or slips.
Because CTR falls off sharply after position 1, a small honey producer that climbs from rank 5 to rank 2 can roughly double or triple its organic visitors for the same keyword — without spending anything extra on ads.